AI Business Strategy

Turn your idea into
a real business.

Not another website builder. Startup Agent validates your idea, analyses your competition, and maps your path to market — then helps you register, launch, and operate.

Start Planning — Free See How It Works
Your data stays private
No credit card required
Ideation — Business Model
S
Let's dig into your revenue model. You mentioned a subscription — what's your target price point and what do your unit economics look like?
We're thinking £49/month for small restaurants, targeting 200 customers in year one.
S
At £49/month with 200 customers, that's £118K ARR. With a CAC under £100 and 12-month retention, your LTV:CAC ratio looks strong. Let's map out your go-to-market to hit that target.
13 stages of expert analysis
3 strategic planning modes
1 critical audience stress-testing
Three Strategic Modes

Deep business analysis, not surface-level advice

Each mode takes you through a structured series of expert conversations. Every stage has a specialist AI advisor focused on one aspect of your business.

Free

Ideation

Brainstorm, validate, and stress-test your startup idea against a simulated critical audience.

  • Idea exploration & brainstorming
  • Problem validation
  • Target market analysis
  • Unique value proposition
  • Critical Audience testing New
Pro

Competitor Analysis

Map your competitive landscape. Identify threats, find gaps, and discover your unfair advantage.

  • Competitor identification
  • Deep dive SWOT analysis
  • Market positioning
  • Differentiation strategy
Pro

Path to Success

Build your actionable roadmap from business model through MVP to go-to-market execution.

  • Business model design
  • MVP planning
  • Go-to-market strategy
  • KPIs & milestones
Featured

Meet your Critical Audience

Before you invest time and money, stress-test your idea against a simulated panel of polite but firmly skeptical critics. They'll challenge your assumptions, raise obstacles you haven't considered, and push you to strengthen every weakness — without ever putting you off.

Polite devil's advocate — challenges without discouraging
Tests market viability, pricing, competition, and execution
Prepares you for investor questions and real-world pushback
Critical Audience
CA
"I love the concept, but have you considered that restaurant owners are notoriously slow to adopt new software? The industry has one of the lowest SaaS adoption rates. How would you get your first 10 customers?"
Your idea has been validated, your market identified, and your value proposition crafted. Now it gets tested.
How it Works

Three steps to a validated business plan

01

Choose your focus

Select Ideation to validate an idea, Competitor Analysis to map your landscape, or Path to Success to build your launch roadmap.

02

Work through guided stages

Each mode walks you through 4–5 specialist conversations. The AI asks targeted questions, challenges assumptions, and guides your strategy.

03

Get an actionable plan

Walk away with a validated idea, competitive insights, or a concrete action plan with metrics and milestones you can execute this week.

After Planning

From plan to reality

Planning is just the start. We're building services to help you execute — turning your validated business plan into a registered, operational company.

Company Registration

Register your company in your jurisdiction. We handle the paperwork, legal structure, and compliance.

Coming Soon

Financial Accountancy

Professional bookkeeping, tax filing, and financial management from day one.

Coming Soon

HR Management

Employment contracts, payroll, and compliance — all taken care of so you can focus on building.

Coming Soon

Business Phone Number

Professional business number that redirects to any phone you choose. Look established from day one.

Coming Soon
Plus

Tools to power your journey

Domain Checker

Check brand name availability across .com, .io, .ai, .co.uk and more — right from within the app.

Cross-Mode Context

Link your projects together. Your ideation insights automatically inform your competitor analysis and launch plan.

Export & Share

Export your plan as Markdown or share a live link with co-founders, mentors, or investors.

Your idea stays yours. Always.

We believe your business idea is your most valuable asset. That's why privacy isn't a feature — it's a promise.

We never train on your data Your conversations and business plans are never used to improve AI models or shared with third parties.
No one sees your ideas Your projects are private by default. Only you decide if and when to share them.
Delete anytime, no traces Remove your projects and data whenever you want — it's gone for good.
Pricing

Start free, upgrade when you're ready

Free
£0/month
Validate one idea — no card required
  • Ideation mode (all 5 stages)
  • 1 project
  • 20 messages total
  • Domain checker
Get Started
Most Popular
Pro
£19/month
For serious founders building their startup
  • All 3 modes (13 stages)
  • Up to 3 projects
  • 200 messages per day
  • Export & sharing
  • Cross-mode context linking
Start Free Trial
Unlimited
£99/month
No limits — for power users and agencies
  • All 3 modes (13 stages)
  • Unlimited projects
  • Unlimited messages
  • Export & sharing
  • Priority support
Get Started

Your startup deserves more than a vibe check.

Get a real business plan — validated, stress-tested, and ready to execute.

Create Your Account — Free